Last updated: 16 July 2026

This Privacy Policy explains how Defactory (“Defactory”, “we”, “us”, or “our”) collects, uses, discloses, and protects information about you when you visit or make a purchase from [website URL] (the “Site”). By using the Site, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

We collect the following types of information:

  • Personal information you provide: name, email address, phone number, shipping and billing address, and payment details when you place an order, create an account, or contact us.
  • Order information: products purchased, order value, order history, and any notes or preferences you share with us.
  • Automatically collected information: IP address, browser type, device type, pages viewed, and referring website, collected through cookies and similar technologies.
  • Communications: messages you send us via email, WhatsApp, contact forms, or social media.

2. How We Use Your Information

We use the information we collect to:

  • Process, confirm, and deliver your orders.
  • Communicate with you about your order, account, or customer service requests.
  • Send you marketing or promotional messages, where you have opted in, and which you can unsubscribe from at any time.
  • Improve our Site, products, and customer experience.
  • Detect and prevent fraud, abuse, or security issues.
  • Comply with legal obligations.

3. Cookies and Tracking Technologies

Our Site uses cookies and similar technologies to remember your preferences, keep items in your cart, understand how visitors use the Site, and support analytics and advertising. You can control or disable cookies through your browser settings; doing so may affect some features of the Site, such as your ability to check out.

4. Sharing Your Information

We do not sell your personal information. We may share information with:

  • Payment processors and couriers/logistics partners, solely to complete and deliver your order.
  • Service providers who help us operate the Site (e.g., hosting, email, analytics).
  • Government authorities, where required by law or to protect our legal rights.
  • A successor entity, in the event of a merger, acquisition, or sale of business assets.

5. Data Retention

We retain your personal information for as long as necessary to fulfil the purposes described in this policy, including to satisfy any legal, accounting, or reporting requirements.

6. Data Security

We take reasonable technical and organisational measures to protect your information from unauthorised access, alteration, disclosure, or destruction. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

7. Your Rights and Choices

Depending on your location, you may have the right to access, correct, delete, or restrict the use of your personal information, and to opt out of marketing communications. To exercise any of these rights, contact us using the details below.

8. Children’s Privacy

Our Site is not directed to children under 13 (or the applicable minimum age in your jurisdiction), and we do not knowingly collect personal information from children.

9. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of these third parties, and we encourage you to review their privacy policies.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised “Last updated” date. We encourage you to review this policy periodically.